Celebrate the season with endlessways to play, create and express! From inspiring games and crafts tostylish apparel, Spring’s for thinkingbig and creating even bigger.

This Beauty Advent Calendar celebrates 130 years of Hudson’s Bay’s Queen Street store with a design inspired by its iconic facade, blending timeless elegance, festive charm, and daily moments of discovery.

Through dynamic layouts, playful settings, and detailed shots, we create visuals that not only promote the products but also evoke a sense of adventure, encouraging kids to dive into their own stories and worlds.

25 Days of Colour – Available to shop at thebay.com on Nov 1st

This holiday season, Hudson’s Bay celebrates 25 days of skin care and beauty surprises.

This year's creative channels with excitement for our favourite season. Inspired by pumpkin spice, family dining, fall hiking, and all kinds of fall feelings incorporated into the creative look and feel.

Refreshing the brand with fun photography, creative look & feel and engaging copy to re-engage customers with the fact that it’s easy to reward themselves with Hudson’s Bay Rewards.

Provided the creative direction and established social media presence for beauty influencer. Focused primarily on trendy fashion and beauty products as brand ambassador.

No matter what customers are getting back to - school, work or just a better sleep schedule - The idea to come up with the solutions and styles to make those routines easier and better than ever, all in one place.

The new minimalism with 70s inspired details, mid-century modern, industrial. Style for every space is all the season's home trends in one place.

Conceptualized and brainstormed the idea of brand Kt by Knix into an animation intro/end card, to help showcase and promote motion advertising paid media, such as Meta, Youtube and TikTok.

Celebrating this season for every type of love, whether that’s with your partner, your best friend, or yourself.

The Bay collaboration with Toronto Raptors.

Inspire new and familiar audiences by showcasing a selection of curated Spring trends and brands across all categories; strengthen style credibility with mid-funnel solutions speaking to ‘how to use or style’ the products.

A short story telling for a children’s book with original drawings and illustrations. A little girl with big dreams, and her way to escape into a new world.